<aside> Mission: Enable the creation of a sustainable media ecosystem by providing our community of media operators with insights about the future direction of the media ecosystem and opportunities to connect with each other and subject-matter experts.
</aside>
The Rebooting is conversational media that seeks to help readers and listeners connect the dots about where the media business is going, while also providing actionable strategies and tactics for optimizing media businesses. We believe the path ahead for publishing is audience-centric approaches that build durable relationships with audiences that lead to sustainable business models.
The Rebooting was started as a Substack newsletter in October 2020 by Brian Morrissey, former president and editor-in-chief of Digiday Media. With 25 years of experience in the field, Brian brings a unique depth of expertise and perspective to bear. It has expanded to include multiple podcasts, research and digital and live events.
Our audience is primarily media and publishing executives.
Our audience is filled with decision makers at publishers of all sizes. We have active subscribers at the C-level of most every major U.S. publisher and many in the U.K.
.png)
Our audience comes from the entirety of the publisher organization.
Our audience heavily indexes on those with decision making power over technology platforms.
.png)
Newsletters